Giant Hyper-Realistic 3D Tiger Billboard

Samsung Electronics is launching a new campaign called “Tiger in the City” that showcases its advanced low-light smartphone photography capabilities. Who is the star of the campaign, you might ask? Well, it’s a mighty tiger, known for its incredible night vision and vivid coloring!

Samsung’s campaign features stunning 3D billboards in five of the world’s largest metropolises—New York, Dubai, London, Kuala Lumpur, and lastly Seoul.

In their recent article, Samsung states, “By channeling the image of the tiger, Samsung is also embracing its own innovative past following over a decade of refusing to play it safe and driving the mobile innovations that shape our world.”